Attract more customers to your restaurant by magnificent lighting design

Lighting plays a major role in the atmosphere created in a restaurant setting, and can mean the difference between it feeling inviting and enjoyable to customers or not. The fixtures, lighting tones and even lighting placement are key factors in creating a desirable setting while also fulfilling a function. Understanding the various aspects of lighting and knowing which types work best for specific locations will help simplify the process of making the best choices for your business. Check out the information below.

How Lighting Enhances Your Restaurant’s Atmosphere

The different levels of light will greatly impact the atmosphere of your restaurant or bar and affect the amount of new and repeat business you receive. Finding lighting that serves a purpose as well as properly balancing the light in an area will prevent eye discomfort and glare; allowing your guest areas to have ample lighting for menu reading possible while also setting the stage for a pleasurable dining experience.

Styles of Lighting

Restaurants should be equipped with a variety of lighting fixtures to accommodate for the different times of day, fluctuations of natural light, as well as to offer diversity and options for setting different moods based on events.

Electric light fixtures offer the most control and versatility in brightness and tone; and the wide selection of electric fixtures include lanterns, wall sconces, overhead and tabletop styles. There’s everything from pendant lights and chandeliers to track lighting and ceiling fans, equipped with either fluorescent or LED bulbs.

With the many advances in technology, there are now smart lighting options that have multiple features that include timers, dimmers, automatic shut-off features, scheduling options and even sensors that are capable of adjusting the light based the brightness of natural light or vacancy/occupancy sections. Most of these features are easily controlled via tablet, smartphone, or computer.

Always take advantage of natural light for both atmosphere enhancement and cost cutting factors. However, don’t forget to install shades or blinds to ensure guests won’t be blinded from the sun.

Making the right lighting choices is a key factor to creating the desired customer experience. When customers enjoy the atmosphere of your restaurant, they’ll likely stay longer, order more, continue coming back and tell others about your restaurant. Additionally, proper lighting in the main work areas can enhance energy, thus increasing the performance and efficiency of staff.

 

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